The client is a Europe‑headquartered global leader in advanced plastic piping and fluid management systems, operating through strong local brands in over 40 countries. Their pipe and fitting systems support mission‑critical water and energy flows across residential and commercial buildings, public infrastructure, industrial plants and agriculture projects worldwide.
Over time, rapid growth through regions and brands meant sales, finance and supply chain data was scattered across multiple ERP, CRM and analytics platforms, each with its own structures and standards. Regional teams optimized locally, but the group lacked a single, trusted view of customers, distributors and channel performance across markets. Leadership wanted to move beyond descriptive dashboards into forecasting, prescriptive recommendations and AI‑ready use cases – without disrupting day‑to‑day operations.